Variable Printing allows you to change the elements of a printed item in the course of a print run. This means you have the ability to combine names and address from your database, and then merge them into the composition of your document along with full color graphics, customized text, and even complete layout changes.

Why use Variable Printing?

1. Relevant information sent to your customers increases response rates.
2. Sending out targeted material that interests your customers helps reduce waste.
3. With higher response rates and reduced waste comes better returns.

Ink-it Digital provides the benefits of our one-to-one marketing expertise, digital printing knowledge, and graphic design skills to help you put together your very own Variable Printing campaign.

Just some of the benefits of Variable Printing through Ink-it Digital include:

1. A marketing solution without building, in-house, the technology and talent required.
2. An easy to use system with centralized brand control.
3. Streamlined and automated workflow; execute jobs from within your organization.
4. Economical and simple on-demand printing suited for local, national, or worldwide distribution.